People encountered at womma's WOMM-U in Miami.
05:01
Desperate Housewives - Febreze "A Breath of Fresh Style"
Cate Adair, stylist for Desperate Housewives, partnered with Febreze for a roundtable discussion on spring style with top fashion and style bloggers. In this video, Cate reveals style tips for new moms, must have brands for spring, and using Febreze to care for your vintage items. This is the second in the series from the Febreze "Breath of Fresh Style" blogger roundtable discussion.
I spent New Year's Day cruising around town documenting some of the sweet rides found on the streets here...typified by the kind of shabby chic I love. Happy New Year from coBRANDiT!
Forrester analyst Josh Bernoff presents ideas from his forthcoming book Groundswell (co-authored with Charlene Li) at last fall's Consumer Forum.
03:31
Unofficial Official Tailgate Recipe of the New England Patriots | Ocean Spray
Celebrating 80 years, Ocean Spray transformed Gillette Stadium, home of the New England Patriots, into a sea of glimmering red cranberries for the cooperatives Patriot Place Bog. The 1,500 square foot, free-standing cranberry bog contains more than 2,000 pounds of Ocean Spray cranberries designed to recreate the beauty of a cranberry harvest. The Patriot Place Bog kicked-off a weekend of activities with Ocean Sprays first ever Tailgating Recipe Contest. Three finalists were selected to compete in a head-to-head cook-off for the title of Unofficial Official Tailgate Recipe of the New England Patriots on October 15. Find the winning recipe Grilled Bacon Apple Bites with Chunky Cranberry Spread and other game day favorites at http://www.oceanspray.com
A recent ruling in the UK makes non-disclosure in WOMM campaigns illegal. Will such a ruling occur in the US? WOMMA President Ed Keller of The Keller Fay Group addresses the question and invites you to hear from WOMMA UK and WOMMA's legal arm who has been recently speaking with the FTC. Contact womma.org for details.
Put Lynyrd Skynyrd and 2000 fans on a Carnival Cruise in the Carribean...that's the Simpleman Cruise. Lynyrd Skynyrd, Marshall Tucker, and a bunch of other great bands will be doing it again in January 2009, visit simplemancruise.com for more details.
Jamie Tedford of Brand Networks Inc. announces the imminent release of his first client Tokns video player...a flash player that rewards viewer engagement (and pass-along withing social nets) with exclusive content, in this case from Turner Broadcasting. Shot at womma's WOMM-U in Miami.
Portfolio Night brings together top creative directors with advertising students for an evening of mingling, beer drinking, and portfolio critique-ing. We sent our intern Nick to cover the action here in Boston. For more info see portfolionight.com.
Thursday Drink Night is a chat room full of cocktail geeks, booze and bloggers. Absinthe Mata Hari recently sponsored a drinking session at Washington DC's Tabard Inn. For recipes and more info on TDN see http://tinyurl.com/matahari
The Cayamo singer/songwriters cruise brings top performers Lyle Lovett, Emmylou Harris, John Hiatt, Shawn Colvin, Patty Griffin, Buddy Miller, and others together with their fans on a six day Caribbean cruise. Visit cayamo.com for more details.
It’s something completely new from WOMMA, the Word-of-Mouth Marketing Association. WOMM-U is a 2-day comprehensive and interactive educational experience built around giving you the real-world knowledge you need to execute exceptional word of mouth marketing programs. WOMM-U is different from any other conference you have ever attended (including previous WOMMA conferences) because of the powerful mix of the theoretical, practical, and hands-on opportunities that will allow you to return to your office prepared to strengthen your existing WOMM programs or begin new ones.
A rare peek inside GM's Heritage Center with Manager Greg Wallace as our tour guide. Greg tells us about the heritage center's mission, and about the unique Corvette in the lobby...it was designed by the women on Harley Earl's staff.
WOMM-U is a 2-day comprehensive and interactive educational experience from WOMMA. Itâ??s built around giving you the real-world knowledge you need to execute exceptional word of mouth marketing programs that are most effective in todayâ??s recession economy. When and where? May 13-14, 2009 at the Ritz Carlton South Beach Miami. For more info please visit http://womma.org/wommu/
01:45
SUE FALSONE, DODGER'S PT first female physical therapist in ML baseball
Sue Falsone is the first female PT in major league baseball. Here sho talks about her role with the LA Dodgers, and her involvement with Core Performance.
01:07
CHINON SMXL Streams Live HD Video to Multiple Channels: only from coBRANDiT
Showing off our new Chinon SMXL camera. It streams live HD video to multiple channels...super cool! I know we've got some clients for this baby.
Dear Tony: We request a meeting to discuss PUMA and social media outreach, aka the new PR. We've got your attention, and we can do the same for PUMA's fans. Make your existing programs more effective without changing how you operate. Talk to you soon-- Owen | 617.823.9286 | owen@cobrandit.com http://tonybertone.com
Street Marketing plus Social Media and Video equals one Kick-Ass Marketing How-To. Agencies Street Attack and coBRANDiT join forces to build programs that tie the online and offline worlds as never before. Wow.
Spike Jones of Brains on Fire receives the first official WOMMA tattoo during Summit 2008. Introduced by John Bell, WOMMA President.
http://tinyurl.com/wommavideo Video Distribution: 5 Key Elements This webinar will be a discussion of video strategy and distribution techniques, from the basics of uploading & optimizing to outreach, promotion, measurement, and content development. Learn some tips, bring your questions, and be prepared to re-think your assumptions as we break down the components of a successful video program.
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