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  • Lyndsay Walker of West Jet Discusses SEO Don'ts at SES Toronto 02:08 Lyndsay Walker of West Jet Discusses SEO Don'ts at SES Toronto

    Liana Evans of Search Marketing Gurus interview Lyndsay Walker about her SES Toronto panel, SEO Don'ts, Myths and Scams and gives some tips for some of those SEO don'ts. Lyndsay also explains a little about what West Jet is doing with SEO and Social Media. Full Video Transcript at: http://www.SearchMarketingGurus.com

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    12 mos ago
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    en
  • Online Marketing Tips: Social Media Types (Part 1) 04:17 Online Marketing Tips: Social Media Types (Part 1)

    Li Evans of SearchMarketingGurus.com and KeyRelevance presents the 4/15/08 edition of Tuesdays's Tips in online marketing. This edition discusses the different types of social media sites out there and why they are important for online marketing. This is part 1 of a 3 series set of online marketing tips. Part 1 covers Social News, Social Sharing and Social Networking, & why they are important for online marketers to integrate into their campaigns. Full transcription at http://www.searchmarketinggurus.com/search_marketing_gurus/online_marketing_tips_videos/index.html

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    12 mos ago
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    en
  • Joe Dolson Discusses Accessibilty and SEO Issues at SES Toronto 03:36 Joe Dolson Discusses Accessibilty and SEO Issues at SES Toronto

    Liana Evans of SearchMarketingGurus.com interviews Joe Dolson at SES Toronto about accessibility and SEO issues for websites. Joe also gives his thoughts on the whole subject of SEO being Dead. Full video transcript at http://www.SearchMarketingGurus.com

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    12 mos ago
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    en
  • Understanding Conversions: Engagement, Lead Generation, User Sign Up & Contributions 03:52 Understanding Conversions: Engagement, Lead Generation, User Sign Up & Contributions

    Think that someone leaving a comment on your blog isn't something to measure? How about something viewing a video or picture? These are all types of conversions you should be tracking. Li Evans of KeyRelevance.com and SearchMarketingGurus.com explains 4 more types of conversions in part 2 of this series of conversion types. Discussion focuses on Engamenent Conversions, Lead Generation Conversions, User Sign up Conversions & Contribution Conversions. This video is part of a weekly series called Tuesday's Tips in Online Marketing. Full transcript at: http://www.searchmarketinggurus.com

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    12 mos ago
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  • Affiliate Marketing: Network Services vers Outsourced Programs 03:02 Affiliate Marketing: Network Services vers Outsourced Programs

    Donna McCarthy of SearchMarketingGurus.com and DMC Affiliate Consulting presents this week's Tuesday's Tips in online marketing. She explains the differences companies will run into when looking at who should run their affiliate marketing programs. There are distinct differences between having a network client services program link LinkShare or Commission Junction run your program as opposed to an Outsource Program Management firm. From lower costs, to more one on one attention as well as experience, OPM's might be the better way to go. Full Video Transcript at: http://www.SearchMarketingGurus.com

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    12 mos ago
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    en
  • Ken Jurina of Epiar Discusses Their Negative Keyword List Tool at SES Toronto 04:25 Ken Jurina of Epiar Discusses Their Negative Keyword List Tool at SES Toronto

    Ken Jurina of Epiar discusses the company's new negative keyword list tool with Liana Evans of Search Marketing Gurus while at SES Toronto. Ken also discusses a little bit about his SEO Toolbox panel and some of the tools they unveiled at the session. Full Video Transcript at http://www.SearchMarketingGurus.com

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    12 mos ago
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  • How to Get the Best Out of a Search Marketing Conference 05:03 How to Get the Best Out of a Search Marketing Conference

    Speakers and conference goers at SES San Jose help put together the August 19th version of SearchMarketingGurus.com's Tuesday's Tips in Online Marketing video. Various industry experts relate their tips for getting the best that you can out of your time at a search marketing conference. Included are such people as Aviniash Kaushik, Bill Hunt, Bryan Eisenberg, Greg Jarboe, Marcus Tandler and many more.

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    12 mos ago
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  • Conversion Types: Purchase, Email, Page Views & Time on Site 02:56 Conversion Types: Purchase, Email, Page Views & Time on Site

    When it comes to metrics for your website, what do you measure. In this two part series, Li Evans of SearchMarketingGurus.com and KeyRelevance discusses 4 types of conversions that you can be measuring on your website and its pages. Li discusses Purchase Conversions, Page View Conversions, Email Sign-up Conversion and Time on Site Conversion. Full Transcript at: http://www.searchmarketinggurus.com/search_marketing_gurus/online_marketing_tips_videos/index.html

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    12 mos ago
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  • Flickr Photo Optimization by SearchMarketingGurus.com 03:15 Flickr Photo Optimization by SearchMarketingGurus.com

    Wondering how to get the most out of your pictures and videos on Flickr? Confused about how to title, add descriptions or tags to your photos or video clips? Liana "Li" Evans of Search Marketing Gurus explains some image optimization tips specifically for Flickr, in this episode of Tuesday's Tips in Online Marketing. Full transcript at: http://www.searchmarketinggurus.com

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    12 mos ago
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    en
  • Businesses Tips for Using Twitter by Liana Evans of SearchMarketingGurus.com 03:29 Businesses Tips for Using Twitter by Liana Evans of SearchMarketingGurus.com

    Are you a business that's wondering how you can use TWitter to promote your message, products, brands or even events among a loyal audience? You've heard of this Twitter technology and you are wondering how you can use this to help market your business? Liana "Li" Evans of SearchMarketingGurus.com and KeyRelevanace discusses some tips for businesses who want to Twitter to start conversations with their audiences. Tweetburner and Twitterfeed also discussed and how to use them for your tweets. Full transcript on http://www.searchmarketinggurus.com

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    12 mos ago
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  • Building a Better Blog Audience Tips Video by Li Evans of Key Relevance 03:23 Building a Better Blog Audience Tips Video by Li Evans of Key Relevance

    In this short, educational marketing tips video, Li Evans of KeyRelevance & SearchMarketingGurus discusses 3 tips to help you better relate to your blog audience. These three tips can help you build up your subscriptions, get your point across and show a little love back to those people who are engaged in conversations on your blog. Full transcript at: http://www.SearchMarketingGurus.com

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    8 mos ago
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    en
  • What Is Affiliate Marketing by Donna McCarthy of SearchMarketingGurus.com 03:06 What Is Affiliate Marketing by Donna McCarthy of SearchMarketingGurus.com

    Donna McCarthy of DMC Affiliate Consulting and SearchMarketingGurus.com explains the ins and out and basics of understanding affiliate marketing and how it works. Donna also goes into detail of the different types of affiliate publishers there are such as coupon & deal sites, loyalty programs, search affiliates and more. Full video transcript at: http://www.searchmarketinggurus.com

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    12 mos ago
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  • Linkg Building Tips Video - Onlin Marketing Strategies by Liana Li Evans 03:00 Linkg Building Tips Video - Onlin Marketing Strategies by Liana Li Evans

    There's a lot of questions about how to build links into web sites and blogs. Do you need thousands upon thousands of links? What about those email link building scams - do they really work? Maybe if I make something viral, that will work? These three strategies presented by Liana Li Evans of KeyRelevance & Search Marketing Gurus will help you get your link building campaign off to the right start.

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    10 mos ago
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  • Free Blogging Tool Tips from SearchMarketingGurus.com - Liana Li Evans 02:49 Free Blogging Tool Tips from SearchMarketingGurus.com - Liana Li Evans

    This short education video features tips on three free tools that bloggers can use to help build communities, write content and understand what not only drives traffic to their sites but also what is the best user experience for their visitors. Full Video transcript at: http://www.SearchMarketingGurus.com

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    4 mos ago
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  • How to Use Stumbleupon, Wikipedia, & Forums in Online Marketing Strategies 05:22 How to Use Stumbleupon, Wikipedia, & Forums in Online Marketing Strategies

    Looking into using Forums? How about Wikipedia? Totally confused about StumbleUpon and how to integrate it into your social media strategy? Li Evans of SearchMarketingGurus.com and KeyRelevance discusses these types of social media and how to use them effectively. Full transcript at: http://www.searchmarketinggurus.com/search_marketing_gurus/online_marketing_tips_videos/index.html

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    12 mos ago
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  • Anne Kennedy Discusses SES San Jose & SES Advisory Board with SearchMarketingGurus.com 02:00 Anne Kennedy Discusses SES San Jose & SES Advisory Board with SearchMarketingGurus.com

    Anney Kennedy of Beyond Ink is the SEO professionals representative on the SES Advisory board, that was formed by Kevin Ryan Vice President, Global Content Director of Search Engine Strategies. In this interview Anne discusses with Li Evans of SearchMarketingGurus.com what's happening with the SES Advisory Board and what's going to be coming up for SES San Jose. If you are coming to SES San Jose and want a sneak peek at what's coming up, check out this interview. Full transcript at: http://www.searchmarketinggurus.com

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    12 mos ago
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  • Andy Renieris of Yahoo Canada Discusses SearchMonkey at SES Toronto 01:58 Andy Renieris of Yahoo Canada Discusses SearchMonkey at SES Toronto

    Yahoo Canada's Head of Search, Andy Renieris takes time of from his SES Toronto expo floor duties to explain a bit about Yahoo's Search Monkey product. He also explains a bit about the promotions for the booth, including monkeys made out of balloons, playing Mario Cart and even eating some bananas! Full video transcript at: http://www.SearchMarketingGurus.com

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    12 mos ago
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  • Lionel Menchaca of Dell Interview at Blog Potomac by SearchMarketingGurus.com 06:53 Lionel Menchaca of Dell Interview at Blog Potomac by SearchMarketingGurus.com

    Liana Evans of SearchMarketingGurus.com sits down with Dell's Chief Blogger, Lionel Menchaca to discuss what Dell's been doing with social media. From Idea Storm and Direct2Dell to what Dell's doing internally, Dell's doing a lot in the social media space. Have a listen to this intriguing interview with Dell's social media expert. Full video interview transcript at: http://www.searchmarketinggurus.com

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    12 mos ago
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  • Jim Hedger of Metamend - SES Toronto Interview by SearchMarketingGurus.com 02:53 Jim Hedger of Metamend - SES Toronto Interview by SearchMarketingGurus.com

    Liana Evans of Search Marketing Gurus interviews Jim Hedger at SES Toronto. Jim discusses his panel, Beyond Linkbait and gives some really great advice about getting authoritative mentions through social media. Full video transcript at: http://www.SearchMarketingGurus.com

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    12 mos ago
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  • What Does It Take To Start A Blog by SearchMarketingGurus.com 03:51 What Does It Take To Start A Blog by SearchMarketingGurus.com

    Wondering what it takes to start a blog? What is involved? Liana Evans (aka Li Evans) discusses what are the things you should consider and plan for when you start to enter. Are you planning your resources? Are you going to account for their time spent in the community? How many people will blog for you? Probably most important - Who's Your Audience? Do you know who will read your blog, or who you are trying to reach? These are all things that go into planning a blog, and deciding whether a blog is right for you. Full video transcript at: http://www.searchmarketinggurus.com

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    12 mos ago
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