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06:33
Founder of Twitea.me, Arturo Garrido, discusses BlueVia
In the first of our BlueVia Introduction series (kindly supported by BlueVia), we meet Arturo Garrido, the founder of Twitea.me -- a mobile developer who's already heavily using BlueVia, Telefonica's developer programme. Arturo's service is a Twitter-by-SMS service for Mexico where there's a high proliferation of feature phones -- but also high demand for services such as Twitter. Arturo's service enables consumers to use Twitter via SMS. All well and good. The problem for him used to be the business model. Sending and receiving SMS used to cost him a lot of money and Arturo used to have to support the service with advertising (or, in some cases, pay for it himself). That's until Telefonica's BlueVia came along and changed his world for the better. Have a watch of the video to find out more. In particular, take note of his comments around the BlueVia business model -- Arturo is now generating revenue instead of losing it! Plus he's got carrier-class reliability and the capability to launch into lots of other countries using the same BlueVia API. For more information on BlueVia, Telefonica's developer programme, please visit www.bluevia.com.
In the first of our new video series, we meet James Parton, Head of Marketing for Telefonica's developer programme, BlueVia. I asked James to introduce BlueVia to us and to highlight it's key offerings for developers. If you are working in mobile development, you should be intimately aware of what you can do with BlueVia. The team there have basically put an API in front of the Telefonica global network -- which offers some phenomenal opportunities, in terms of user experience, market access and developer revenue potential. Their services are live and usable for 80 million Telefonica subscribers right now. I will be going into a lot more detail with BlueVia, particularly on the revenue side, in the coming posts -- but in the meantime, please do get a cup of coffee and watch this introduction from James. For more information on BlueVia, Telefonica's developer programme, please visit www.bluevia.com. Everything you need to get started with BlueVia is right there on the site including all the API documentation -- however if you'd like an introduction to James and the team there, just drop me a note. I'm ewan@mobileindustryreview.com.
06:04
Episode 218: Nokia's Marco Argenti on the growth of Ovi
At the MEF Americas 2010 Content & Commerce event in Miami recently I sat down with Nokia's top Ovi man, Marco Argenti, to ask him about how things were going with the platform. In a measure of how quickly things are progressing, the stat he gave in this video (over 3 million downloads per day) is now out of date -- and that's in just 3 weeks! The Ovi Store is now getting in excess of 3.5 million downloads each day.
Here's a video produced by Tesco demonstrating how to use the barcode scanning feature of their Tesco Grocery app.
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