Episode 02-We don't need more content. We need more TV Guides.

This is a conversation video on the second principle in "The 12 Principles of New Media" by David Spark. "We don't need more content. We need more TV Guides" looks at the need for editorial guidance through people and algorithims to help us find information that's valuable to us. The interviewees: - Brian Powley - iCrossing - Chris Heuer - Social Media Club - Chris Peterson - Chautauqua Communications - Chris Shipley - Guidewire Group - Colette Vogele - Vogele Law - Gary Bolles - Microcast - Greg Sterling - Sterling Market Intelligence - Samantha Muchmore - DRAFTFCB